Volkswagen ID.4 Explorations

The Volkswagen ID line represents a new era of electric mobility from VW Group, a fusion of design, technology, and sustainability that inspired my vision for this project. I wanted to capture its essence as “the electric car of today’s era”, redefining what modern driving feels like while giving it a more playful and experimental twist, stepping away from the overly realistic and corporate tone often seen in the VW ID brand.

In these personal explorations, I didn’t follow a traditional path. Instead, I aimed to blend multiple inspirations, trends, and visual directions into something fresh and unexpected. The goal was to break free from repetitive automotive advertising language by using an unconventional color palette, varied glitch techniques, and new ways of representing car design to create a more expressive and emotionally engaging vision of the ID.4.